Vital Care is a revolutionary paid health and wellness membership program for all species of pets. The plan unlocks the best of Petco’s health and wellness offerings through its free membership tier, “Vital Care Core,” and paid membership tier, “Vital Care Premier.”
Vital Care Core members can earn points on every purchase, from wellness services to products. They can also unlock nutrition and grooming perks, including a free 10th bag of dry dog or cat food and a free eighth dog groom, making it easier to provide pets with routine care. Through Vital Care Core, pet parents have access to tools and resources like a membership dashboard on petco.com and in the Petco app that helps pet parents stay up to date with their pets’ care plan, as a well as a monthly wellness checklist.
Pet parents can upgrade to Vital Care Premier to help them save and make the most of every health and wellness resource Petco offers, from skilled groomers, compassionate veterinarians and knowledgeable associates to savings on nutrition, grooming, litter and supplies.
At $19.99 per month for dogs and cats and $9.99 per month for birds, reptiles, fish and small pets, Vital Care Premier makes it easier and more affordable to care for pets’ whole health. For both a healthier pet and healthier budget, the program sits at the intersection of value and loyalty and provides pet parents with a seamless connection to Petco’s differentiated merchandise and services offerings across its unique health and wellness omnichannel ecosystem.
Vital Care Premier members also receive a one-time discount of $20 off pet boarding, dog walking, or pet sitting services on Rover.com.
Additionally, the Vital Care Premier affiliate program makes the membership's routine care accessible to even more pet parents by extending exclusive benefits and discounts to its affiliate partners' employees and customers. The affiliate program includes the San Diego Padres, Companion Protect, Central Garden & Pet and more. In addition, Petco has teamed up with Hill's Pet Nutrition, which supports shelters through its Food, Shelter & Love program, to offer exclusive Vital Care Premier benefits and discounts to shelters across the country such as Jacksonville Humane Society, Oklahoma Humane Society, Brandywine SPCA, Baltimore Animal Rescue & Care Shelter and Friends of Pima Animal Care Center, with the goal to provide post-adoption support and ensure pets stay in their loving homes. If you and your business are interested in participating in Petco's Vital Care Shelter Affiliate program, please reach out at VitalCare@petco.com.
For more information about Vital Care, visit petco.com/vitalcare.
MEDIA CONTACTS
Yvonne Tarrab, (858) 453-7845 x223256 or yvonne.tarrab@petco.com
Ventura Olvera, (858) 453-7845 x222820 or ventura.olvera@petco.com
Petco is the first national pet specialty retailer to offer this type of comprehensive wellness program at scale. Pet parents can enroll their bird, reptile, fish or small animal into Vital Care Premier for $9.99 per month per pet type.
Existing Vital Care Premier members with dogs and cats can also add a bird, reptile, fish or small animal to their plan for an additional $7.99 per month per pet type.
Benefits of a Vital Care Premier membership with an annual commitment include:
- Vital Care Rewards every month ($5 for small pet plans; $15 for dog or cat plans)
- Discount on nutrition* (10% off dog or cat nutrition; 20% off small pet nutrition, including dry, live, fresh or frozen)
- Unlimited routine vet exams at Vetco Total Care locations or unlimited $20 Vital Care Rewards for every routine exam at members’ veterinarian of choice for dogs and cats
- 20% off small pet, bird, reptile and fish supplies*
- 20% off grooming* for dogs or 20% off litter for cats
- 20% off purchases of additional fish, small pets, birds and reptiles*
- $2 membership discount per pet type, per month
*Exclusions may apply. For more details on Vital Care, visit petco.com/vitalcare.
